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Professional in a digital environment showcasing transformation
Bachelor Program

Digital Transformation & Innovation

Shape the future of business with cutting-edge digital skills. Gain expertise in technology, strategy, and leadership for tomorrow's digital economy.

3 Years

Program Duration

English

Language of Instruction

Potsdam, Germany

Campus Location

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Program Overview

Develop essential skills for the digital economy with our Bachelor's in Digital Transformation.

Student engaged in digital learning environment
Photo by Brooke Lark

Bachelor in Digital Transformation

Future-Ready Skills

Gain expertise in data analytics, digital strategy, and emerging technologies to lead digital initiatives.

Industry Partnerships

Work on real-world projects with leading companies and build a professional network before graduation.

Experiential Learning

Hands-on approach with project-based learning and innovation labs to develop practical abilities.

International Perspective

Study abroad options and a global curriculum prepare you for an international career.

180 ECTS Credits
6 Semesters
100% English
24/7 Digital Access

Key Benefits

Why our Digital Transformation program stands out from the crowd

Innovation-Focused Curriculum

Learn cutting-edge technologies and methodologies that are reshaping industries worldwide.

  • Design thinking workshops
  • Digital innovation projects
  • Emerging tech exploration

Industry Connections

Build your professional network with our strong ties to leading technology companies.

  • Guest lectures from experts
  • Internship opportunities
  • Industry-sponsored projects

Global Perspective

Gain an international outlook with our diverse student body and faculty from around the world.

  • International exchange options
  • Cross-cultural teamwork
  • Global case studies

Prepare for the Future of Work

1

Career-Focused Development

Our program is designed with input from industry leaders to ensure graduates are ready for high-demand digital roles.

2

Practical Project Experience

Build an impressive portfolio through real-world projects, showcasing your abilities to future employers.

3

Entrepreneurial Mindset

Develop the skills to identify opportunities and create innovative solutions to complex problems.

4

Personalized Learning Path

Tailor your studies with electives that align with your career goals and personal interests.

Professional preparing for successful career in digital transformation
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Program Success Metrics

Our track record speaks for itself

94%

Employment Rate Within 6 Months

35+

Industry Partners

€48K

Average Starting Salary

24

Student Startups Launched

Curriculum

A comprehensive program designed to prepare you for leadership in digital transformation

Program Structure

Our Bachelor's in Digital Transformation is a 3-year program comprising 180 ECTS credits distributed across six semesters. The curriculum combines theoretical foundations with practical applications.

1-2

Foundation Phase

Core digital competencies and business fundamentals

3-4

Specialization Phase

Advanced topics and elective specializations

5-6

Application Phase

Internship, research project, and thesis

Student engaged in digital curriculum studies
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Foundation Year

Semester 1

  • Introduction to Digital Transformation

    5 ECTS

  • Business Fundamentals

    5 ECTS

  • Digital Technologies I

    5 ECTS

  • Programming Fundamentals

    5 ECTS

  • Academic Skills and Methods

    5 ECTS

  • Project Management Basics

    5 ECTS

Semester 2

  • Digital Business Models

    5 ECTS

  • Data Analytics Fundamentals

    5 ECTS

  • Digital Technologies II

    5 ECTS

  • UX/UI Design Principles

    5 ECTS

  • Business Communication

    5 ECTS

  • Project: Digital Product Development

    5 ECTS

Specialization Tracks

Data Analytics

Focus on data science, business intelligence, and analytics to drive data-informed decisions.

  • - Advanced Data Analytics
  • - Big Data Technologies
  • - Business Intelligence
  • - Data Visualization

Digital Business

Specialize in digital business models, e-commerce, and digital entrepreneurship.

  • - E-Commerce Strategies
  • - Digital Entrepreneurship
  • - Platform Business Models
  • - Digital Value Creation

Digital Innovation

Focus on innovation management, design thinking, and emerging technologies.

  • - Design Thinking Advanced
  • - Technology Foresight
  • - Innovation Management
  • - Digital Prototyping

Career Paths

Our graduates are prepared for leading roles in the digital economy across various industries

Your Future in Digital Transformation

With a Bachelor's in Digital Transformation from XU University, you'll be equipped to thrive in a rapidly evolving job market where digital expertise is in high demand.

High Employment Rate

94% of our graduates find relevant employment within 6 months of graduation.

Competitive Starting Salary

Our graduates earn an average starting salary of €48,000, above the industry average.

Industry Connections

Direct access to our network of 35+ industry partners for internships and job opportunities.

Career Acceleration

85% of alumni report reaching management positions within 5 years after graduation.

Professional prepared for a successful career in digital transformation
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Popular Career Paths for Graduates

Digital Transformation Manager

Lead digital initiatives and guide organizations through technological change and adoption.

Avg. Salary: €55,000 - €80,000

Growth Rate: High

Industries: All sectors

Data Analytics Consultant

Analyze business data to drive strategic decisions and optimize operations.

Avg. Salary: €50,000 - €75,000

Growth Rate: Very High

Industries: Consulting, Tech, Finance

Digital Product Manager

Oversee the development and growth of digital products and services.

Avg. Salary: €52,000 - €78,000

Growth Rate: High

Industries: Tech, E-commerce, Media

Innovation Strategist

Develop and implement innovation strategies to keep organizations competitive.

Avg. Salary: €53,000 - €82,000

Growth Rate: Moderate

Industries: Consulting, R&D, Corporate

Digital Entrepreneur

Start and grow innovative digital ventures that disrupt traditional markets.

Avg. Salary: Variable

Growth Rate: Very High

Industries: Tech Startups, E-commerce

Digital Strategy Consultant

Advise organizations on digital strategies for growth and operational efficiency.

Avg. Salary: €60,000 - €90,000

Growth Rate: High

Industries: Consulting, Corporate

Industry professional giving testimonial
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XU graduates consistently demonstrate a unique combination of technical knowledge and strategic thinking. Their ability to navigate digital transformation challenges makes them valuable assets to our organization.

Julia Berger

Head of Digital Innovation, Deutsche Telekom

Start Your Application

Shape your future career in digital transformation

Admission

Entry requirements and application process for the Bachelor in Digital Transformation program

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Entry Requirements

Academic Qualifications

  • General higher education entrance qualification (Abitur) or equivalent
  • International qualification recognized by uni-assist
  • Alternatively: Vocational qualification with additional aptitude test

Language Requirements

  • English: B2 level or higher (IELTS 6.5+, TOEFL iBT 90+)

    Native English speakers or graduates from English-taught programs are exempt

  • German: Not required, but basic knowledge is beneficial

Additional Requirements

  • Letter of motivation (500-800 words)
  • Curriculum vitae/resume
  • Interview (for selected candidates)

Application Process

1. Online Application

Complete the online application form and upload all required documents

Required documents:
- Higher education entrance qualification
- Language certificates
- CV and motivation letter
- Passport copy

2. Application Fee

Pay the non-refundable application fee of €50

Fee can be paid online via credit card, PayPal, or bank transfer. Your application will only be processed after payment confirmation.

3. Application Review

Your application will be evaluated by the admissions committee

Review typically takes 2-3 weeks. You may be contacted for additional information or clarification during this period.

4. Admission Interview

Selected candidates will be invited for an online interview

The 30-minute interview assesses your motivation, expectations, and fit for the program. Prepare to discuss your interest in digital transformation and career goals.

5. Admission Decision

Receive your admission decision via email

Admission decisions are typically sent within 1-2 weeks after the interview. If accepted, you'll receive enrollment instructions and payment details for the tuition deposit.

Key Application Dates

Winter Semester

Program Start: October 1

Application Deadline: July 15

Late Applications: August 15*

*Subject to availability

Now Open

Summer Semester

Program Start: April 1

Application Deadline: January 15

Late Applications: February 15*

*Subject to availability

Opens in September

International Applicants

Winter Semester: June 1

Summer Semester: December 1

Visa Processing: 8-12 weeks

Early application strongly recommended

Priority Processing

Tuition & Financing

Tuition Fees

Tuition per Semester €5,850
One-time Enrollment Fee €750
Total Program Cost (6 semesters) €35,850
Early Bird Discount -€1,000

All fees are in Euro (€) and subject to change. Early bird discount applies to applications received before the priority deadline.

Financing Options

  • Scholarships

    Merit-based scholarships covering up to 50% of tuition

  • Student Loans

    Partner financing with favorable terms through Deutsche Bank

  • Payment Plans

    Monthly installment options with no additional fees

  • Corporate Partnerships

    Employer sponsorship program with special rates

What Our Students Say

Hear from our students about their experiences in the Digital Transformation program at XU University.

Mona - Alumna

Mona

Alumna, Coding & Software Engineering

"When I think about my start at XU and what I would do differently from the beginning, it would be to set a concrete goal. What profession do I want to pursue, what skills do I need for it? In my case, it was clearly founding a startup."

Viktoria - Current Student

Viktoria

Coding & Software Engineering

"The program and environment enable me to learn and grow according to my individual needs. The lecturers are very accommodating and always available for help."

Daria - Graduate

Daria

Graduate, Coding & Software Engineering

"In the future, it won't be about what title you have, but what skills you possess. XU's Digital Transformation program equipped me with the practical skills needed in today's job market."

Felix - Graduate

Felix

Graduate, Coding & Software Engineering

"The degree program is very future-oriented. That's what attracted me the most, because I want to study the things of tomorrow, not of yesterday. The Digital Transformation program truly delivers on this promise."

Til - Student

Til

Coding & Software Engineering

"I particularly like the project-oriented learning at XU because you understand the topics much deeper and better through the direct practical application. The Digital Transformation courses follow this approach."

Tisha - Student

Tisha

Digital Marketing and Social Media

"I'm studying Digital Marketing and Social Media at XU because I want to acquire practical knowledge during my studies that I can combine perfectly with my creative streak. Elements from the Digital Transformation program complement my studies perfectly."

Experience XU's Digital Transformation Program

Our students don't just learn theory - they apply their knowledge in real-world scenarios. Hear about their transformative experiences and how the program helped them achieve their career goals.

Request Program Details
Student working on digital transformation project

Ready to Transform Your Future?

Join our Digital Transformation program and gain the skills needed to succeed in today's digital economy.